You/We/Everyone spends only 5 seconds visiting a new website on average before bouncing to the next one. Five seconds! After all that time and effort and money in building a site? Yes. 5 seconds. Unless … unless that is your site has a video on the homepage. Then the average time on site increases by over 10 times.
The vacayPA people know that. And they needed the most engaging way to explain their unique travel concept in the shortest time.
And here it is. An animated explainer video, posted on the homepage, and on youtube, and on Vimeo, and on their Facebook page, and on their Twitter page. Useful little video, that.